One of the things I have asked for is interesting submissions, This means that you need to create your post for the audience.
Does you audience research show that 16-19 media students like reading? Bet it doesn’t. Does it show they like youtube? Hmm.
So, hows this for an example of how to explain something relatively formal (a way around restrictive copyright laws by using a legal declaration giving permission to distribute) in an informal way (rap?).