All of the feedback from the people answering my questionnaire is very important as they show opinions about specific trailers and the general horrors. I ended up only asked around 16 people which I felt will give me a good enough input for all the information I am looking for. I created the questionnaire to determine who and why people watch trailers, but also if they like horror films, which then linked in with the difference between the generations, i.e. when Evil Dead came about in 1981, audience back then would have thought it was something different and new, but people now especially younger audiences would think that it’s bad regarding the story the shots and quality, which is why a lot of people stated they preferred the look of the remake trailer. That is why I wanted, and got older people to answer the questionnaire to see if they would be able to link it to when they may have watched it when in the previous years, or when it came out. But only 3 out of 16 people liked the original trailer, which did not give me the feedback I hoped as the ages for this feedback there were varied ages ranging from teenage, young adult and older adult.
If I was to conduct this type of questionnaire again I would think more about who I want to target and get feedback from basing around ages, locations, backgrounds etc. To do this I would need to either create an online survey to which more people can then fill out, depending on where I would distribute the survey (Facebook), or go round more places and ask people personally to fill out the questionnaire, to which I can almost have a discussion with the person, but also watch their responses, (if they do end up watching the trailer in front of me).
As I only managed to get the questionnaire out to a small group of people, so I only have a small amount of feedback, but it still gives me a slight estimate on all the feedback I am looking for. My results are both quantitative and qualitative, as the feedback is both statistical and opinionated i.e. for the questions that are answered with a Yes or No will be quantitative as I can then turn the answers into a physical statistic piece of evidence, then with the questions that are answered with a follow up from a Why, will give me multiple opinions and would be qualitative.
By doing this questionnaire I have found out even though there was 16 responses for my questionnaire, a lot of people like to watch Horrors as most of the responses agreed with the question, “Do you like to watch Horror featured films? Yes = 13/No = 3”. So as from a small percentage of people answering now, this can be representing the amount of people linked around the United Kingdom. But then as I got into more depth about horrors i.e. asking, “do you think horrors today have changed from the way they used to be” and “do you think that the horror genre is quite repetitive”, I got more opinionated responses, to which if there a productions at the post production stage they could then think about creating questionnaires for their target audience, as they can get feedback to see what may or may not work for their film.