Tag Archives: media manipulation

Audience Responses to Media – Can It Affect Who We Are?

Audience Responses to Media – Can It Affect Who We Are?


Media can have a big impact on our daily lives, the things we talk about and the things we do.  Can it really manipulate who we are?


There are many theories out there about advertising, healthiness, body image, children’s, education and violence.  This is just the tip of the ice burg and according the questionnaire I sent out most 16 – 19 year olds spend 1 – 4 hours of their week watching TV or films.  This is a long time for students to become manipulated by what they’re watching.  Some say that it has no effect at all, but I believe it does and not necessarily always in a bad way.

When the final episode from BBC’s Sherlock series 2 (The Reichenbach Fall) was broadcast it stirred up a debate amongst the fans.  How did Sherlock fake his own death?  This became a talking subject and ultimately groups would discuss this and even create logical theories for the character.  That final episode brought people together with the same love for the series, possibly creating new social groups.